The power of typography can be so profound that, in some instances, it is a matter of life and death. Yes, life and death. Consider highway signage. These signs must be highly legible, allowing drivers to read them in a split second while traveling at high speeds. They need to be readable from a distance to enable quick driving decisions. The challenge intensifies when driving at night or in adverse weather conditions like rainstorms, where visibility is limited. Under such circumstances, the typography on highway signs must remain super legible to prevent accidents and ensure safety.